LOCAL STORIES: Check Out Sarah Wiesner’s Story

Sarah Wiesner
Jan 19
4 min read

DECEMBER 23, 2024

Today we’d like to introduce you to Sarah Wiesner (Weez·ner)

Hi Sarah, we’d love for you to start by introducing yourself.

My journey didn’t start with me knowing immediately what I wanted to do in life. While others had a 10 year plan already I didn’t know what I wanted to do tomorrow, it was overwhelming. How do you pick something you’re going to dedicate your whole life too? I knew I had a passion for basketball so I played college and eventually some pro before having my Son. I knew I had a solid foundation because of my upbringing as an athlete which attributed to my competitive spirit and my dedicated and disciplined work ethic. But I still didn’t have a pin-point direction.

Sports was my life, and studying sports medicine seemed like the perfect way to stay connected to the world I loved. However, as I sat in class surrounded by classmates eager to specialize in sports medicine, I couldn’t help but feel a sense of confusion. I was a 4.0 student, I understood the material and liked it, but I didn’t have the passion for it. I knew I would eventually be competing with my classmates for job opportunities and I saw that it wasn’t for me.

Then, life took an unexpected turn. A tragic event shook me to my core. It was a pivotal moment that pushed me to make a bold decision – I veered away from sports medicine and changed my major to communications, focusing on visual design and video production. I had dabbled in graphic design as a hobby since I was young, but now I wanted to pursue it wholeheartedly.

As I immersed myself in the study of communications and graphic design, I discovered a new sense of passion and purpose. It was as if I had finally found my calling, and I pursued it with unwavering determination. Graduating with honors, I combined my knowledge of communications, graphic design, and video production to embark on a professional journey.

At first, I focused on graphic design, but over time, I expanded my expertise to become an asset to any team I joined and to have a full understanding of all the divisions of my craft. I delved into web design, photography, data analytics, and user experience, eager to grasp the intricacies of the industry. With over 11 years of work experience spanning different industries like oil & gas, government, news/media, and professional sports, I felt empowered to take the leap and establish my own business, Motivisualz.

Starting my own venture has been far from easy, but the rewards have been immeasurable. I am grateful for every moment, knowing that the hand of God has guided me throughout this incredible journey. My path was shaped not only by my love for sports but also by the fascination I had as a child with capturing moments through photography. Disposable cameras on road trips ignited a spark in me – the ability to freeze time and make memories last forever.Moreover, my passion for design was nurtured by my mother’s creativity. I would spend hours with her as she meticulously crafted photo albums, cutting out pictures, adding captions, and designing beautiful layouts. Little did I know that these moments would lay the foundation for my future endeavors.

Today, as a constant creator and a creative director, I am fully aware of the power that content holds. It has the potential to move individuals, nations, and even the world. With this responsibility in mind, I strive to create content that brings light, inspires, and motivates.

Reflecting on my journey, I am humbled by the places I’ve been and the people I’ve met. It is a testament to the power of faith and determination. There are tough days when the desire to give up creeps in, but on the other side of those challenges await moments filled with excitement, passion, and unbridled joy. Today I work with several clients who have the same goal and purpose, to motivate, inspire and be a light.

I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?It has not been a smooth road but every bump has been worth the trouble because a lesson was always learned. Each upset or hurdle has elevated me personally and my business. My biggest struggle was understanding my worth. My greatest strength through it all…GOD.

Thanks – so what else should our readers know about your work and what you’re currently focused on?

At Motivisualz, we’re all about turning bold ideas into unforgettable visuals. Our work focuses on creating dynamic content that elevates brands and connects with audiences on a deeper level. Whether it’s photography, videography, or creative strategy, we specialize in bringing a story to life in a way that’s both impactful and visually stunning.

What sets us apart is our commitment to truly understanding each client’s vision and translating that into content that stands out in a crowded digital space. We don’t just create visuals—we craft experiences that resonate. From small businesses to major organizations, we’ve built a reputation for delivering high-quality work that makes a lasting impression.

We’re most proud of our ability to help clients grow their brands through personalized, innovative content. Whether it’s a single campaign or a long-term strategy, we approach every project with passion, precision, and a focus on results. Our clients trust us to make their ideas shine—and that’s what we do best.

What quality or characteristic do you feel is most important to your success?The most important quality driving our success at Motivisualz is our ability to combine creativity with strategy. It’s not just about creating visually stunning content—it’s about crafting stories that align with our clients’ goals and resonate with their audience.

We’re also deeply committed to collaboration. By genuinely listening to our clients and understanding their vision, we ensure every project feels authentic and impactful. Add to that our relentless work ethic and attention to detail, and it’s a formula that consistently delivers exceptional results.

Ultimately, our success comes from treating every brand we work with as if it’s our own—because when they win, we win.